With a background in architecture and design and a Master’s degree in Art Direction for Advertising, she began her career in 2019 as an Art Director at Le Dictateur Studio, a Milan-based studio specializing in communication, branding, design, graphic design, and contemporary art. Over the years, she has specialized in the creative direction of global campaigns for luxury fashion and beauty brands, spanning fragrance, makeup, and skincare. In 2023, she became Head of Creative Production & Post-Production, while also taking on the role of Account Manager. She oversees campaigns throughout the creative and production process, combining creative vision with hands-on involvement in post-production, including the editing of main campaign films. Her client portfolio includes Prada Milano, Prada Beauty, Miu Miu, Lancôme, Luxottica, Kérastase, Biotherm, and L’Oréal Paris.